Wednesday, 12 October 2016

Brief Writing Workshop

Rationale: the core that shapes my body of work; one THING that represents me. It can't really be random.

Portfolio: has to show product, range and distribution. Also has to show a demonstration of context, which is more likely to be convincing towards a client.

Group task: Come up with a list of briefs:

  • Secret 7
  • Illustration Friday
  • Inktober
  • Decks for change
  • Penguin design award
  • Pan Macmillan
  • Cheltenham prize for illustration
  • Folio society
  • YCN
  • D&AD
  • Quirty T-shirts
  • Loop-de-loop
  • Drawlloween

Disciplines/Areas/Themes:

  • Music album art work
  • Book cover design
  • GIF/animation
  • Children's book illustration
  • Editorial
  • Character design
  • Concept/narrative
  • Printmaking
  • Textile printing
  • Surface pattern design
  • Greetings cards
  • Stationery
  • Fashion illustration
  • Publishing/self publishing


Benefits of One-a-week briefs:

  • Implements self discipline
  • Quick turn around
  • Allows you to develop through repetition
  • Gradually produce a good body of work
  • Constant reflection and evaluation
  • No restrictions
  • Doesn't matter if it is wrong
  • Allows you reflect upon your interests
  • Experimental


Benefits of Live/Competition briefs:

  • Working to deadlines
  • Gets your work exposed
  • Could win money and opportunities
  • Potential for collaboration
  • Chance to research a new area of interest
  • Level of professionalism 
Summary

Today's session made me think more carefully about what it is that I want to get out of the briefs that I choose. The idea of my practice being quite broad is making me feel a bit apprehensive in terms of what briefs I think I should choose. Perhaps I am thinking too far into the future along the lines of 'if I do this brief I could have a better chance at getting a job in such and such', which isn't really very helpful. Over the next week I am going to try and think more in the present, i.e. what I am enjoying now, and go from there.




No comments:

Post a Comment