Collage and Emphera

Task and Aims
Create a poster for a imaginary event based within a world within our chosen theme working predominantly collage.

Collage is a method of image making that relies on re-appropriation of found image, often in combination of additional drawn elements.

Within illustration, collage can be a highly effective way of generating images that are universally recognisable whilst still maintaining the characteristics and tone of voice of the maker.

Designers that are well known for creating collage:

Jamie Reid
Reid really broke the barrier of 'taboo' with his explicit use of words and imagery in the late 80's/early 90's.

Eda AkaktunGreat use of surrealist ideas and compositions.

Kate Gibb Renowned for her music sleeve artwork and long standing relationship with the chemical brothers.

Work Produced

'The Great Egg Race'

Intentions
I wanted to do a sort of play on the idea of 'the great egg race', by creating an imaginary olympic game scenario of a range of chickens (no pun intended) participating in an egg and spoon race chasing the 'runaway egg'. 

Reflection I am pleased with the results of my poster, although again admittedly I left it until the last minute to complete it. If I would have managed my time more wisely I would have been more experimental in terms of creating textures myself by scanning in various emphera rather than just relying on the internet and on magazine type.

Also from the group critique, it was mentioned that the type I used didn't really relate to my subject matter, which I had to agree with. Reviewing it not it is very obscure and looks like it has just been cut out of various magazines and thrown together in an attempt to look quirky. In order to improve this next time I will possibly research further into text used by the olympic games for example, or text used on chicken packaging etc, just something that looks more professional and is more easily relatable to. 

Speculative Thinking I personally think collage is a really interesting way to work, especially within illustration as a means of effective communication of an idea or message. The combination of various sourced images tied together portrays a more emphasised and often obscure perspective on a theme, which can open more doors to personal interpretation.

Evaluation

Visual Research- My research for this task isn't at all broad as I just literally went with an idea I had in my mind at the time. I could have done more research into obscure and alternative events within the olympic games or the area of sport in general.

Problem Analysis- In terms of solving the problem, I think I raised attention of the event, but my use of text lets this area down. I didn't realise the full extent to how effective the use of text is and how informative it can be to specific audiences.

Visual Variation- I am pleased with the way that I have incorporated different chicken characters within my poster and I hoped that it has added a sense of humour. Maybe to improve I could have used those characters to mimic famous olympic stars of this day and age? Or just put more thought into it in general.

Professionalism and Presentation- Again due to the issue I have with the text I think this makes the overall effect of the poster look generally less professional. Also some of the images are a little pixelated due to adding them from the internet. However I am pleased with the composition of the poster, especially with the leading lines of the track drawing the eye into the centre of the poster where most of the information is situated.