Friday 12 February 2016

Product, Range, Distribution

In groups, we came up with  different products, ranges and distribution methods which can be applied to each starting point category. My group were given Children's Book and Education.

Children's Book and Education:

Product:
  • Educational illustration
  • Puzzles
  • The magic key (educational reading)
  • Educational apps and websites
  • Puppets/toys with narrative
  • Touch and feel books
  • Pop up books 
  • Activity books
  • Adventure books
  • Fables/morals
  • Cartoons
Range:
  • Anniversary editions
  • Limited editions
  • Merchandise
  • Book types (pop up etc)
  • Text books
  • Cereal boxes
  • Vouchers
  • Travel books
Distribution:
  • Book shops/fares
  • Schools
  • Museums
  • Internet
  • Libraries
  • Conventions
  • Art shops
  • Educational video games/dvds
We then walked around the room to see what the other groups had written down for the opposing categories. The lists were endless, and so broad that you could literally do anything you wanted ~within reason~

The task was really useful and informative, but also slightly overwhelming at the same time. Between now and the next session, I will continue to look at the sheets of A2 around the room of potential combinations of themes to try and develop a personal starting point.



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